Strategic Cluster Development. Developing new strategies and opening new markets.
STRATCLU is supported by the German Federal Ministry of Education and Research (BMBF) in the framework of the “Spitzencluster” Competition, the flagship of the High-Tech Strategy 2020 for Germany. In the context of the official slogan "Germany's Leading Edge Clusters - more innovation, more growth, more employment", STRATCLU aims at securing longer-term competitiveness of smart micro-system solutions from (Southwest) Germany, and thus contributing to sustainable growth and jobs.
STRATCLU provides the basis for achieving this goal by strengthening systematically the strategic capacities in MicroTEC Südwest. Activities of the cluster management will be enlarged and professionalized, so that the cluster will develop towards a learning smart innovation system, which continuously
- identifies global challenges and promising future markets,
- formulates long-term oriented and “open” RTDI strategies for smart micro-system solutions,
- (re-)builds local competences & capacities and looks for strategic partners along global value chains,
- encourages local and global key actors to join forces in common strategies, and thus
- contributes to regional competitiveness and smart, sustainable and inclusive growth (cf. Europe 2020 strategy).
Overall objective is to provide public and private decision-makers with a solid, regularly updated base for longer-term research, technology development and innovation (RTDI) related investment decisions. By enabling cluster actors to systematically develop future strategies together, to assess them and to develop actor-specific, synergistic approaches to successful implementation, the overall risk of longer-term RTDI investments in the cluster should be reduced significantly.
Important project activities are:
Conceptual design and test of strategic processes for systematic development of the overall cluster strategy, and development of the respective methodological and process competences (building on strategic policy intelligence tools such as innovation audit, foresight, impact assessment, roadmapping),
Development and test of processes for adapting and concretizing the overall cluster strategy in prioritized RTDI fields,
Development and test of processes for systematic quality and performance management, monitoring the cluster strategy deployment, and integration of the respective competences in the cluster management
Development of a benchmarking methodology to compare the cluster development with other world-leading micro-system or related clusters
Establish a platform for professional cluster services.
Key results of STRATCLU are – in addition to new structures, processes and professionalized routines in the cluster management – a further developed cluster strategy as well as interdisciplinary, cross-industry innovation roadmaps in several long-term oriented RTDI priorities.
The successful development of joint strategies raises the cluster profile of MicroTEC Südwest, strengthens the cluster identity, and thus sets the stage for the
- international awareness of MicroTEC Südwest as a major driver for smart micro-system solutions (cf. project MicroTEC Wordlwide), and the
- continuous support of the local actors to the cluster management.